Certified Humane Beef
New Zealand
Beef is a quality protein which is high in vitamin E.
Our beef is raised on pasture—never in a feedlot. It is raised without antibiotics or added hormones and is certified to HFAC’s Certified Humane Raised & Handled animal welfare standard.
Herring meal contains high amounts of protein and omega-3, specifically DHA and EPA. The meal version of herring is the fish with the water removed. Our herring meal is sustainable, wild-caught, and recommended by Ocean Wise.
Oats
United States, Minnesota, North Dakota
Oats are an excellent source of protein, fiber, and a natural source of iron and B vitamins. Our oats are non-GMO.
Barley
United States, North Dakota
Barley is a great source of fiber, and is packed with minerals and vitamins such as manganese, copper, and B1.
Coconut oil contains medium-chain triglycerides (MCTs), it is an excellent palatant and is high in lauric acid. Coconut oil can be preserved with mixed tocopherols.
Flaxseed
United States, North Dakota
Flaxseed is a natural source of dietary fiber, omega-3 fatty acids, and essential nutrients such as vitamins B1 and B6, magnesium, and phosphorus. It contributes alpha-linolenic acid (ALA), which helps support a balanced omega-6 to omega-3 fatty acid ratio in the diet to promote healthy skin and coat.
Natural Flavor (yeast)
United States, Missouri
Natural flavor is a natural ingredient derived from non-GMO yeast.
Psyllium husk provides a gel-forming soluble fiber that helps maintain stool quality and supports healthy gut motility by promoting regular, comfortable digestion.
Rice Bran
United States, Arkansas
Rice Bran provides a natural blend of insoluble fiber that helps support normal stool formation and consistency, along with fermentable fiber that supports beneficial gut microbial activity. It also contains naturally occurring antioxidants, including tocopherols, that help protect nutrients within the digestive tract. Together, these components help support regularity, a balanced intestinal microbiome, and overall digestive well-being.
Dried Tomato Pomace
United States, California
Tomato Pomace is a source of fermentable fiber which helps supports a healthy gut.
Pumpkin is a great source of flavor
Dried Citrus Pulp
United States, Florida
Dried Citrus Pulp offers pectin-rich fermentable fiber that supports a healthy gut.
Sunflower Oil
United States, Minnesota
Sunflower oil is a great source of essential fatty acids, including Omega 6. It is used to help create the ideal fatty acid profile to support healthy skin and coat. Sunflower oil can be preserved with mixed tocopherols.
Certified Humane Beef Liver
New Zealand
Beef liver is a palatable organ meat that provides a good source of nutrients like fat soluble vitamins A, D, E and K. It also contains iron.
Our beef is raised on pasture—never in a feedlot. It is raised without antibiotics or added hormones and is certified to HFAC’s Certified Humane Raised & Handled animal welfare standard.
Carrots
United States, California
Carrots are a good source of vitamin A from beta-carotene, bitamin B6, biotin, and fiber. Our carrots are non-GMO.
Cranberries
United States, Wisconsin
Cranberries are a good source of vitamin C, E, and K, manganese, antioxidants, and fiber. Our cranberries are non-GMO.
Dried Apples
United States, Wisconsin
Apples are a great source of flavor.
Spinach is an excellent source of lutein, antioxidants (e.g., vitamins E and C), vitamin K, A, and B12, manganese, magnesium, iron, copper, calcium, potassium, and fiber. Our spinach is non-GMO.
Yeast Culture
United States, Missouri
Dried Yeast Culture is a source of fermentation metabolites produced by yeast that help support normal digestive processes and contribute to a balanced gut environment.
Potassium Chloride
United States, Utah
Potassium chloride is a supplement to help pets achieve optimal levels of potassium, an essential nutrient.
Taurine is an essential amino acid.
Vitamin E Supplement
Germany / Switzerland
Vitamin E is helps support healthy skin and circulatory health.
Niacin Supplement
India / Switzerland
Niacin is an essential vitamin. It helps support good digestive health. As a B vitamin, it also supports skin and coat health.
D-calcium Pantothenate
Germany / Scotland
D-calcium pantothenate is an essential nutrient. It is involved in the metabolism of proteins, carbohydrates, and fats as well as the maintenance of healthy skin and coat.
Biotin is a B complex vitamin that can help support healthy skin.
Riboflavin Supplement
Germany / South Korea
Riboflavin (B2) helps support the health of your pet and to support healthy skin and coat.
Vitamin A Supplement
Switzerland
Vitamin A is a fat-soluble vitamin needed by pets to help support healthy vision, skin, bones, and other tissues in the body.
Thiamine Mononitrate
Germany
Thiamine mononitrate is essential to maintain optimal health in pets.
Vitamin D3 Supplement
Switzerland
Vitamin D3 is an essential vitamin for the support of healthy bones.
Pyridoxine Hydrochloride
Germany
Pyridoxine hydrochloride is important to support healthy skin and is involved in the production of hydrochloric acid to support healthy digestion.
Vitamin B12 Supplement
France
Vitamin B12 is an important supplement needed by pets for energy production. B12 is also important for maintaining a healthy nervous system.
Folic acid is an essential nutrient for maintaining dogs and cats optimal health.
Zinc Proteinate
United States, Illinois
Zinc is an important component to support a healthy nervous system. It is an essential nutrient for pets.
Iron Proteinate
United States, Illinois
Iron is an essential mineral for the optimal health of your pet.
Copper Proteinate
United States, Illinois
Copper proteinate is an essential nutrient. This mineral is important for supporting healthy skin and coat.
Manganese Proteinate
United States, Illinois
Manganese amino acid chelate is an essential mineral.
Selenium Yeast
United States, Illinois
Selenium yeast helps support a healthy immune system. It is required to maintain optimal health in pets.
Calcium Iodate
United States, Illinois
Calcium iodate is a source of iodide. It is needed to maintain optimal pet health.
Salmon Oil (Preserved with Mixed Tocopherols)
Chile
Salmon oil is a great source of omega-3 fatty acids, notably EPA and DHA.
Choline Chloride
United States, Missouri
Choline chloride is important for the overall support of maintaining a healthy metabolism. It is needed to maintain optimal pet health.
Dried Chicory Root
Belgium
Chicory root is a natural source of insoluble fiber, and inulin, a soluble fiber which serves as a prebiotic, feeding the gut bacteria to support gastrointestinal health. Our chicory root is non-GMO.
Apple Cider Vinegar
India
Apple cider vinegar is made from fermented apple juice.
DL-Methionine
United States, Alabama
DL-Methionine is an amino acid that helps support healthy skin & coat.
Ascorbic Acid
United States, Illinois
Ascorbic Acid contributes vitamin C to support normal antioxidant processes in the diet.
Dried Bacillus subtilis Fermentation Product
United States, Missouri
Dried Bacillus subtilis Fermentation Product is an active probiotic consisting of Bacillus subtilis and helps support healthy digestion.
New Zealand Green Mussel
New Zealand
Green mussels are high in omega-3 fatty acids and other novel nutrients. This ingredient is derived from a specific species of shellfish that has been dried into a powder. Our green-lipped mussel is sustainably sourced from New Zealand and recommended by Ocean Wise.
Turmeric contains curcumin which is known to be a powerful antioxidant.
Cinnamon is a spice that can help support a healthy digestion.
Dried Bacillus coagulans Fermentation Product
United States, Missouri
Dried Bacillus coagulans Fermentation Product is an active probiotic consisting of Bacillus coagulans and helps support healthy digestion.
Dried Bifidobacterium bifidum Fermentation Product
United States, Missouri
Dried bifidobacterium bifidum fermentation product is one of the probiotics forming the Lifeway blend. Bifidobacterium bifidum is an active probiotic that supports your pet’s healthy digestion.
Dried Bifidobacterium longum Fermentation Product
United States, Missouri
Dried Bifidobacterium longum fermentation product is one of the probiotics forming the Lifeway blend. Bifidobacterium longum is an active probiotic that supports your pet’s healthy digestion.
Dried Lactobacillus acidophilus Fermentation Product
United States, Missouri
Dried Lactobacillus acidophilus fermentation product is one of the probiotics forming the Lifeway blend. Lactobacillus acidophilus is an active probiotic that supports your pet’s healthy digestion.
Dried Lactobacillus brevis Fermentations Product
United States, Missouri
Dried Lactobacillus brevis fermentation product is one of the probiotics forming the Lifeway blend. Lactobacillus brevis is an active probiotic that supports your pet’s healthy digestion.
Dried Lactobacillus casei Fermentation Product
United States, Missouri
Dried Lactobacillus casei fermentation product is one of the probiotics forming the Lifeway blend. Lactobacillus casei is an active probiotic that supports your pet’s healthy digestion.
Dried Lactobacillus fermentum Fermentation Product
United States, Missouri
Dried Lactobacillus fermentum fermentation product is one of the probiotics forming the Lifeway blend. Lactobacillus fermentum is an active probiotic that supports your pet’s healthy digestion.
Dried Lactobacillus plantarum Fermentation Product
United States, Missouri
Dried Lactobacillus plantarum fermentation product is one of the probiotics forming the Lifeway blend. Lactobacillus plantarum is an active probiotic that supports your pet’s healthy digestion.
Dried Lactobacillus reuteri Fermentation Product
United States, Missouri
Dried Lactobacillus reuteri fermentation product is one of the probiotics forming the Lifeway blend. Lactobacillus reuteri is an active probiotic that supports your pet’s healthy digestion.
Dried Lactococcus lactis Fermentation Product
United States, Missouri
Dried Lactococcus lactis fermentation product is one of the probiotics forming the Lifeway blend. Lactococcus lactis is an active probiotic that supports your pet’s healthy digestion.
Dried Streptococcus thermophilus Fermentation Product
United States, Missouri
Dried Streptococcus thermophilus fermentation product is one of the probiotics forming the Lifeway blend. Streptococcus thermophilus is an active probiotic that supports your pet’s healthy digestion.
Rosemary Extract
United States, Illinois
Rosemary extract is a natural antioxidant.
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